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Hey ,
Welcome back to The Intelligent Marketer, where over 12,260 growth-minded founders, agency owners, and marketers go to learn modern marketing strategies.
Every email is focused on helping you build owned marketing assets to drive leads and revenue for your business (instead of relying on paid channels).
Let’s dive in:
The 3-Part Email Body Template That Converts
After analyzing hundreds of high-performing emails, we've discovered a simple yet powerful structure: 👇
The Hook (First 2-3 lines) — most important part of the email. I
Start with a pattern interrupt. Make one bold claim. Do something to catch attention and peak curiosity.
Example: "Nobody tells you this about email marketing."
The Bridge (Middle section)
Share a personal story or case study. Agitate the problem and present the solution.
Example: "Last month, our client was struggling with 12% open rates..."
The Close (Final paragraph)
Provide a clear, simple, and clear call-to-action. Add urgency or scarcity.
Example: "Book your free copy audit (3 spots left for June)"
Before we continue, let’s hear from today's sponsor:
There’s a reason 400,000 professionals read this daily.
Join The AI Report, trusted by 400,000+ professionals at Google, Microsoft, and OpenAI. Get daily insights, tools, and strategies to master practical AI skills that drive results.
🔥 Example Power Template
Here's a fill-in-the-blank template that's crushing it right now:
Hey [Name],
What if you could [Desired Outcome] without [Common Pain Point]?
Last month, we helped [Client Type] achieve [Specific Result] in just [Timeframe].
Here's how:
1. [Quick Win]
2. [Quick Win]
3. [Quick Win]
Want to see how this would work for your [Business/Situation]?
Book a free strategy call here: [Link]
[Signature]
P.S. We’re only taking on [X] clients this month.
Our agency clients see an average of 3-5 new sales calls per month from optimizing their newsletters and setting up these automated sequences. That's a huge boost to your prospecting efforts without adding hours to your workload.
Want us to do it for you?
Thanks for reading!
P.S. If you’re interested in experiencing this kind of growth and turning your newsletter into an asset for your business, I’d love to help. Book a call with me here.
Eric Higgs
Founder of Summit Group
Newsletter & Email Marketing Agency
P.S. Whenever you’re ready, here’s how I can help:
If you’re reading this online, join over 3,000+ subscribers receiving regular emails helping them build, automate, and grow their business with email.
If you’re struggling to grow your newsletter, click HERE to learn more about Summit Group, our full-service newsletter agency.